Legal

Privacy Policy

The short version

  • We do not sell your personal information.
  • We do not use your content to train AI models.
  • Sharing with another person happens only when you grant it, and you can revoke it.
  • You can download everything, and you can delete everything.

1. Who is responsible

Axis Align LLC, a Louisiana company, is the controller of personal data processed through the Services. Contact: privacy@axisalign.life, or by mail to Axis Align LLC, 601 Kingston Rd, Ste 300 #1021, Benton, LA 71006.

Where you use an AxisAlign app to hold information about your clients, candidates or contacts, you are the controller of that information and we process it on your behalf.

2. What we collect

  • Account data: name, email address, authentication records, plan and billing status.
  • Content you create: whatever you put into an app. Depending on the app this can include health and food logs, budgets and transactions, calendar and email content you connect, contacts and clients, invoices, documents and growing plans.
  • Assistant conversations: what you ask Axis and what it answers, plus a record of consequential actions it takes for you.
  • Your Digital Niche: your answers to the Maker Axis questions, the products, pictures and posts it makes, any screenshots you share with the strategist, and a record of each download of your finished files. If you answer by voice, the recording is sent to Groq to turn it into text and is not kept.
  • Technical data: log data, device and browser information, and error reports, used to keep the Services running and secure.
  • People who sign agreements through Pro Axis: when someone signs an agreement that a Pro Axis customer sent them, we record the name they type, the email address the agreement is associated with, the date and time, their IP address, their browser type, the version of the consent notice they accepted, a fingerprint of the agreement text, and when the agreement was opened and signed. When a Pro Axis customer countersigns, we record the same details about them and the business they signed for.
  • Website forms: if you ask to be alerted when an app opens, we store your first name and email address to send you that one email per opening, until you unsubscribe. If you apply to the affiliate program, we store your legal name, email address, business name if given, the handles or links you provide, the program you chose, your description of your audience, to review the application and, if you are approved, to run the program and pay you.

Cookies and tracking on this website. axisalign.life sets no cookies except one: if you arrive through an affiliate link (a web address ending in ?ref= and a code), we store that code in a first-party cookie for 45 days so the affiliate is credited if you create an account. It holds only the code and the date, and nothing is sent to anyone else. We do not set it for visitors in the European Union, the wider EEA, the United Kingdom or Switzerland, where that cookie would need your consent first: the link still works, the affiliate is just not credited. The site runs no advertising or social-media trackers. We count page visits with cookie-free analytics served from our own domain through our hosting provider, Vercel. It records the page, the referring site, and general country, device and browser type, and it does not store your IP address or identify you. We use these numbers only to improve the site and never sell or share them. Fonts are served from our own domain too. If you submit a form, your entry is stored in our database and, for the affiliate form, emailed to us through our email provider. If you use the Help Center assistant, your question is sent to our AI provider to answer it and is not stored. The only thing stored in your browser is your choice if you press Pause motion.

Cookies in the apps. Signing in to an AxisAlign app sets the cookies needed to keep you signed in and to protect your session. Those are strictly necessary. The only other cookie is the 45-day affiliate referral cookie described above, set when you arrive through an affiliate link, and never for visitors in the EU, the EEA, the UK or Switzerland. We do not use advertising cookies, and we do not run third-party analytics that track you across other sites. Because we do not track you across sites, a browser Do Not Track or Global Privacy Control signal changes nothing: there is nothing to opt out of. A seller's own pixels on a Pro Axis shop page are covered in section 5, and Link Axis pages in section 5a.

We practise data minimisation: for example, scanned receipt images are not retained, and location metadata is stripped from photos you upload.

3. Why we process it

  • To provide the Services you asked for (performance of a contract).
  • To keep them secure, prevent abuse and fix faults (legitimate interests).
  • To take payment and meet accounting obligations (contract and legal obligation).
  • To send service messages you need, and marketing only where you asked for it (consent, withdrawable at any time).
  • To create a reliable record of an electronic signature and to email a signed copy to the parties, on behalf of the Pro Axis customer who sent the agreement (performance of a contract with that customer).

4. What the shared platform means for your data

AxisAlign apps read and write to one shared platform. That is what lets a client you invoice in one app be the same person another app already knows, with no export and no duplicate record.

Two things this does not mean. It does not mean other users can see your records: access is enforced per account at the database level, with row-level security. And it does not mean every app helps itself to everything: an app sees the records its function requires, under your account.

5. Sharing with other people

Care circle (My Axis). You choose who to invite, and you choose category by category what each person can see and what they can do. Access takes effect only when you grant it, and you can revoke it at any time. Revoking stops future access immediately.

Workspaces and teams (Pro Axis and business apps). Where you run more than one business, each has its own profile, books and payout settings, and members are granted access per workspace with a role. Records stay scoped to the workspace they belong to.

Your clients. Where you send an invoice, a booking link or a portal invitation, the recipient sees what that document contains. You control what you send.

Agreements and signatures. When a Pro Axis customer sends an agreement for signature, the customer is responsible for the information about the person signing, and we process it on the customer's behalf. The signature details listed in section 2 are included in the signature certificate that both parties receive. If you signed an agreement and have a question about your information, contact the business that sent it; you can also email privacy@axisalign.life and we will pass your request to them.

Leads you keep in Lead Axis. The businesses and contacts you find, import or add in Lead Axis are your business records. We store them for you and use them only to run the app, for example to check a business's public website or to draft a message you asked for. When someone uses the unsubscribe link in your email, we record their address on your do-not-contact list so it is never offered for sending again. We do not sell or share these records.

Website summaries in Lead Axis. When Lead Axis checks a business's public website, we keep a short summary of what that business says it sells for 30 days, and reuse it for anyone who checks the same website so the page is not read twice. The summary holds only the website address, what the page says, and when it was read. It never records who asked, and nothing you type, import or add goes into it.

Seller pixels. A seller using Pro Axis may add advertising pixels (Meta, Google, TikTok or Pinterest) to their own shop and booking pages. Those pixels are configured by the seller, disclosed on the page, and governed by the seller's and the network's policies. AxisAlign does not run advertising pixels on its own sites.

5a. Visitors to Link Axis pages

Link Axis pages at link.axisalign.life are public pages that our customers make. This part covers what happens when you visit one.

  • What we record: each page visit and each link click, with the date and time, which app or site you came from (for example Instagram), your country (worked out from the network you connect through, not your precise location), your type of device (phone, tablet or computer), and, when the page owner is testing two titles on a link, which of the two you saw.
  • No tracking across sites: we do not use cookies to follow you across other sites. The only thing a Link Axis page keeps in your browser is your choice of light or dark mode.
  • What the owner sees: the page owner sees visits and clicks as totals and charts.
  • Forms and bookings: if you fill in a page's contact form, sign up for its email list or book a time, the name, email address and message you give go to the page owner's Pro Axis account as a contact. The page owner is responsible for how they use it, and we hold it on their behalf. If you join an email list, you can unsubscribe from any email sent to it.
  • Owner pixels: a page owner can add their own Meta or Google tracking pixels to their page. Those are set up by the owner and are covered by Meta's and Google's own policies.
  • Reports: if you report a page through our report page, we keep the report so we can review the abuse.

6. AI and the Axis assistant

Axis is powered by third-party large language models. When you use it, the content needed to answer your request, your message and the relevant records from your account, is sent to that model provider to generate a response.

  • Your content is not used to train models, ours or theirs.
  • Axis only ever operates within what your account is permitted to see.
  • Requests you do not make are not sent. If you do not use the assistant, nothing goes to a model provider.
  • Consequential actions taken on your behalf are recorded so you can review them.

7. Payments

Payments are processed by Stripe. Card numbers and bank details are handled by Stripe and never touch AxisAlign servers; we receive only what we need to show your billing status. Where you connect your own Stripe account to take money from your customers, Stripe is also processing their payment details, under Stripe's terms.

8. Service providers

We use a small number of providers to run the Services. They act on our instructions, are bound by confidentiality, and receive only what their function requires. Our Subprocessors page lists each one with the data it receives.

  • Supabase: database, authentication and file storage.
  • Vercel: hosting, anonymous cookieless request logs, and cookie-free visit counts for this website.
  • Stripe: payments and billing.
  • Resend: transactional email.
  • Anthropic, Groq and Google: the AI models behind Axis, including Llama models served by Groq (built with Llama). Your content is not used to train them.
  • Google, Microsoft and Zoom: your calendar, email and meeting accounts, only if you connect them. See "Connected accounts" below.
  • Tavily: web search behind research features.
  • Plaid: bank connections, only if you connect a bank in My Axis.
  • Sentry: error monitoring.
  • Cloudflare: the Turnstile security check on sign-in and sign-up pages, which looks at browser signals to tell people from bots, Workers AI, which draws product pictures in Your Digital Niche from a description of your product, and R2 storage, which holds a copy of our database backups.
  • Hostinger: a server we run that scans uploaded files for viruses, makes nightly database backups and streams live shows.
  • OpenAI: a check of chat messages on live shows, to catch abuse before they appear.
  • Twilio: text messages, only when a business turns on text reminders and you agree to receive them.
  • Google Fonts: some typefaces inside the apps load from Google's font service, which receives your IP address and browser details when a page loads.
  • Your browser's speech service: if you use dictation, your browser turns speech into text with its own service (Google in Chrome, Apple in Safari), under that company's terms.
  • Domain registries: when you check a web address in Brand Axis, the address you type is looked up through public registration (RDAP) and DNS services, including Cloudflare DNS.

Connected accounts (Google, Microsoft and Zoom). You can choose to connect a Google, Microsoft or Zoom account in My Axis or Pro Axis. Nothing is connected unless you approve it on that provider's own sign-in screen, and you can disconnect at any time.

  • What we access: only what the screen you approve lists. For calendars: your upcoming events, so they show in your calendar, and the ability to add an event (with a Google Meet, Teams or Zoom link) when someone books time with you. For email: reading your inbox so it shows in My Axis, and sending a message from your own address only when you press send. For Zoom: creating a meeting link for a booking.
  • How we use it: only to show you your own calendar and email and to create the events, meetings and messages you ask for. We do not use it for advertising, we do not sell it, and people cannot read it except where you ask us for support, security requires it, or the law requires it.
  • How we keep it: the access token is kept in our database (encrypted at rest), locked to your account, and never shown in the app. Your emails and events are fetched when you open them and are not kept as a copy. Details of events we create for a booking (the time and meeting link) are stored with that booking.
  • Sharing: we do not share it with anyone, except the service providers above where needed to run the feature you use. If you ask the Axis assistant about your calendar or email, only the items needed to answer are sent to the AI model provider for that answer. Data from these accounts is never used to train AI models, ours or anyone else's.
  • Deleting it: disconnecting removes the stored token straight away. You can also remove access from your Google, Microsoft or Zoom account settings, or email privacy@axisalign.life.

AxisAlign's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

9. Where data is processed

We are based in the United States, sell only to customers in the United States, and our providers process data there.

10. Retention

We keep your content for as long as your account is open. When you delete your account we delete your content, with a short operational window for backups to age out. We keep the minimum records we are legally required to keep, such as invoices for tax purposes. A signed agreement and its signature record cannot be edited or deleted on their own, so that the record stays reliable for both parties. They are deleted when the business that holds them deletes its workspace or account, with the same short window for backups to age out.

A Mail Axis mailbox follows its own timeline: when your account no longer holds a paid app, the mailbox stays readable for 90 days and is then permanently deleted with all its mail, as section 8b of the Terms of Service explains.

11. Your rights

  • Download your data at any time, from your account or by emailing privacy@axisalign.life.
  • Delete your account and your data, permanently, at any time. Signed agreements are deleted with the account or workspace that holds them, not one by one (see section 10).
  • Correct information that is wrong.
  • Object to or restrict processing based on legitimate interests.
  • Withdraw consent for marketing, without affecting anything else.
  • Complain to your local data protection authority.

California residents. This policy is our notice at collection. You have the right to know what we collect and why (sections 2 and 3), to delete it, to correct it, and to be free from discrimination for asking. We do not sell or share personal information, so there is no "Do Not Sell or Share" choice to make. To exercise a right, email privacy@axisalign.life; we will verify the request through your account email and respond within 45 days. An authorised agent may act for you with your written permission.

We build to CCPA/CPRA principles. We do not sell or share personal information as that law defines it, and we do not discriminate against you for exercising a right. To exercise any of these, email privacy@axisalign.life.

12. Children

The Services are not directed at children under 13, and we do not knowingly collect their personal information. Where My Axis lets a parent keep a child's profile, the Children's Privacy notice applies. If you believe a child has given us data, email privacy@axisalign.life and we will remove it.

13. Security

Encryption in transit and at rest, per-account isolation with row-level security, secrets held outside the codebase, error monitoring, and deployments that can be rolled back. More detail is on the Security and Trust page. Report a concern to security@axisalign.life.

14. Changes

If we change this policy materially we will notify account holders before the change takes effect, and update the date at the top of this page.

15. Contact

Axis Align LLC: privacy@axisalign.life for data requests, hello@axisalign.life for anything else.